Welcome to La’s world

Hi, I’m Laura (La for short) ~ the artist behind The Land of La, a little world of watercolor & paper, rooted in meaning, joy & everyday magic. It all began when I hand-painted my own wedding invitations, after nothing else felt quite like us, and it’s stayed personal ever since. Every piece I make, from a single card to a full collection, carries that same spirit, whether it’s a zodiac sign or a hot dog with a candle in it.

Before this, I spent 10 years as an art director at InStyle Magazine, immersed in visual storytelling and editorial design. That eye for detail now shapes everything I create, from stationery to brand collaborations to the small, meaningful moments in between.

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A BIT ABOUT ME

~ I live just outside Philly with my husband, daughter, Maine Coon cat & German Shorthaired Pointer

~ Collecting seashells at the beach is my happy place

~ I have a soft spot for vintage ribbon & marbled paper

~ I swapped coffee for matcha, & fully obsessed

~ My dream is to one day own a flower farm

~ I’ve been handcrafting cards since I was six

~ I’m always listening to a good podcastβ€”usually something about entrepreneurship, creativity or wellness

~ I’m endlessly curious about astrology, the afterlife, & all things spiritual

CLIENT’S INCLUDE: